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Why Every Roofing Contractor Needs Job Costing (And How It Can Double Your Profits)

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Here's a scenario that might sound familiar: You just finished a big residential re-roof project. The homeowner is thrilled, you got paid in full, and your crew did excellent work. But when you look at your bank account a few weeks later, you're wondering where all that money went.


Sound familiar?


If you're a roofing contractor who's ever wondered whether you actually made money on a job—or worse, discovered you lost money on what seemed like a profitable project—you're not alone. The difference between successful roofing businesses and those that struggle often comes down to one critical factor: job costing.


What Is Job Costing (And Why Most Roofers Skip It)


Job costing is the process of tracking every expense associated with a specific roofing project—from materials and labor to equipment rental and permit fees—then comparing those costs to what you charged the customer.


Most roofing contractors skip this step because:

  • They think it's too complicated or time-consuming

  • They assume if they're busy, they must be profitable

  • They focus on cash flow rather than actual profit per job

  • They don't have systems in place to track job-specific expenses


But here's the reality: Without job costing, you're essentially flying blind. You might be working harder, not smarter.


The Hidden Profit Killers in Roofing Jobs

When you don't track costs per job, these profit killers can devastate your bottom line:


Material Cost Creep

  • Underestimating waste and overage

  • Price fluctuations between estimate and installation

  • Emergency material runs at retail prices

  • Theft or damage to materials on-site


Labor Overruns

  • Jobs taking longer than estimated

  • Overtime costs from weather delays

  • Crew inefficiencies on difficult projects

  • Subcontractor cost overruns


Hidden Expenses

  • Dump fees and disposal costs

  • Equipment rental extensions

  • Permit and inspection fees

  • Travel time and fuel costs


Change Orders Gone Wrong

  • Scope creep without proper documentation

  • Additional work performed without approved pricing

  • Customer disputes over "extras"


Without job costing, you won't know which of these issues are eating your profits until it's too late.


How Job Costing Transforms Your Roofing Business

When you implement proper job costing, you gain powerful insights that can dramatically improve your profitability:


Accurate Bidding

  • Know your true costs for different types of projects

  • Build realistic estimates based on historical data

  • Price jobs to ensure consistent profit margins

  • Avoid the trap of winning bids by being the cheapest


Crew Performance Insights

  • Identify which crews are most efficient on different job types

  • Spot training opportunities to improve productivity

  • Reward high-performing teams appropriately

  • Make informed decisions about crew composition


Material Management

  • Track waste patterns to improve ordering accuracy

  • Identify preferred suppliers based on total job cost (not just material price)

  • Negotiate better pricing with data to back up your volume

  • Reduce theft and loss through better tracking


Project Type Profitability

  • Discover which types of roofing jobs are most profitable

  • Focus your marketing on high-margin work

  • Avoid or re-price consistently unprofitable job types

  • Develop expertise in your most lucrative niches


The Job Costing Categories Every Roofer Should Track


To get actionable insights, track these categories for every job:


Direct Materials

  • Shingles, underlayment, flashing

  • Nails, screws, sealants

  • Waste and overage (track separately)

  • Delivery fees


Direct Labor

  • Crew wages (including benefits)

  • Overtime premiums

  • Subcontractor payments

  • Travel time to job site


Equipment & Tools

  • Equipment rental costs

  • Fuel for company vehicles

  • Tool replacement and maintenance

  • Safety equipment


Job-Specific Overhead

  • Permits and inspections

  • Dumpster rental and disposal

  • Insurance adjustments

  • Customer service time


Indirect Costs

  • Estimating time

  • Project management

  • Administrative processing

  • Warranty service calls


Common Job Costing Mistakes to Avoid


Mistake #1: Only Tracking Materials Labor often represents 40-50% of your job costs. If you're not tracking labor hours per job, you're missing half the picture.


Mistake #2: Forgetting Indirect Costs The time you spend estimating, managing, and following up on jobs is real cost that should be factored into profitability.


Mistake #3: Not Tracking in Real-Time Waiting until the job is complete to tally costs means you can't make adjustments to protect your margins.


Mistake #4: Ignoring Small Expenses Those $20 trips to the supply house add up. Track everything.


Getting Started with Job Costing


Implementing job costing doesn't have to be overwhelming. Start with these steps:

  1. Choose Your System: Use construction-specific software or work with a bookkeeper who understands job costing

  2. Train Your Team: Make sure everyone understands the importance of tracking time and materials accurately

  3. Start Simple: Begin with your most common job types

  4. Review Monthly: Analyze completed jobs to identify trends and opportunities

  5. Adjust Pricing: Use your data to refine estimates and pricing strategies


The Bottom Line: Knowledge Is Profit


In the roofing industry, the difference between a good year and a great year often comes down to knowing your numbers. Job costing gives you the knowledge to:

  • Price jobs profitably from the start

  • Identify and eliminate profit leaks

  • Focus on your most lucrative work

  • Make data-driven business decisions

  • Build a sustainable, profitable business


Don't let another profitable-looking job turn into a hidden loss.


At Balanced Financial Consulting, we help roofing contractors implement job costing systems that provide clear insights into project profitability. Our team understands the unique challenges of the roofing industry and can help you track the metrics that matter most. Contact us at 509-255-3577 or Info@balancedfinancialconsulting.com to learn how proper job costing can transform your bottom line.

 
 
 

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